{"id":255,"date":"2010-04-03T01:40:09","date_gmt":"2010-04-03T01:40:09","guid":{"rendered":"https:\/\/www.cynthialawson.com\/blog2\/?p=255"},"modified":"2012-04-01T22:12:44","modified_gmt":"2012-04-01T22:12:44","slug":"journal-article-designed-by-versus-made-by","status":"publish","type":"post","link":"https:\/\/www.cynthialawson.com\/site\/?p=255","title":{"rendered":"Journal article: &quot;Designed by&quot; versus &quot;Made by&quot;"},"content":{"rendered":"<p>Lawson, Cynthia. 2010. \u2018Designed By\u2019 vs. \u2018Made By\u2019: Two Approaches to Design and Social Entrepreneurship. <em>Journal of Design Strategies<\/em> 4(1): 34\u201340. (PDF of Journal available online at <a onclick=\"javascript:pageTracker._trackPageview('\/outbound\/article\/www.newschool.edu');\" href=\"http:\/\/www.newschool.edu\/WorkArea\/linkit.aspx?LinkIdentifier=id&amp;ItemID=52655\" target=\"_blank\">http:\/\/www.newschool.edu\/WorkArea\/linkit.aspx?LinkIdentifier=id&amp;ItemID=52655<\/a>)<\/p>\n<p><strong>Abstract<\/strong><em><br \/>\nThe majority of the world\u2019s designers focus all their efforts on developing products and services exclusively for the richest 10% of the world\u2019s customers<\/em>.<a href=\"#_edn1\">[i]<\/a><\/p>\n<p>This finding represents a responsibility and an opportunity for individual designers, organizations such as Aid to Artisans<a href=\"#_edn2\">[ii]<\/a>, and most recently, universities, to embark on projects through which they may create a significant positive impact on artisan communities in the areas of design, marketing, and business, with the principal goal for these communities to generate income via the sale of their artisanal goods. Case studies, such as the Colombian and Indian design\/craft projects documented by UNESCO, have demonstrated that design can play \u201can important role in encouraging environmentally sustainable and economically viable models \u2026 of marginalized groups,\u201d<a href=\"#_edn3\">[iii]<\/a> positioning it as a process and tool through which to promote social and economic development in underserved communities.<\/p>\n<p>This article discusses \u201cMade by\u201d and \u201cDesigned by\u201d approaches to design and social entrepreneurship initiatives in the developing world. The primary focus is an ongoing project that initially started as a collaboration between the global humanitarian organization CARE and The New School, in which students and faculty have been working with a group of Mayan women in Guatemala\u2014<em>Ajkem\u2019a Loy\u2019a<\/em>\u2014to help them develop a business model for exporting their handcrafted products to the United States.<\/p>\n<hr size=\"1\" \/>\n<p><a href=\"#_ednref\">[i]<\/a>Cooper-Hewitt National Design Museum, \u201cDesign for the Other 90%\u201d website, accessed May 31, 2009, from &lt;http:\/\/other90.cooperhewitt.org\/&gt;<\/p>\n<p><a href=\"#_ednref\">[ii]<\/a> Aid to Artisans website, accessed May 31, 2009 from &lt;http:\/\/www.aidtoartisans.org\/&gt;<\/p>\n<p><a href=\"#_ednref\">[iii]<\/a> Craft Revival Trust, Artesan\u00edas de Colombia S.A., UNESCO, Designers Meet Artisans:\u00a0 A Practical Guide. Chicago:\u00a0 University of Chicago Press, 2005.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lawson, Cynthia. 2010. \u2018Designed By\u2019 vs. \u2018Made By\u2019: Two Approaches to Design and Social Entrepreneurship. Journal of Design Strategies 4(1): 34\u201340. (PDF of Journal available online at http:\/\/www.newschool.edu\/WorkArea\/linkit.aspx?LinkIdentifier=id&amp;ItemID=52655) Abstract The majority of the world\u2019s designers focus all their efforts on developing products and services exclusively for the richest 10% of the world\u2019s customers.[i] This finding [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":415,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-255","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publications"],"_links":{"self":[{"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=\/wp\/v2\/posts\/255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=255"}],"version-history":[{"count":1,"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=\/wp\/v2\/posts\/255\/revisions"}],"predecessor-version":[{"id":416,"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=\/wp\/v2\/posts\/255\/revisions\/416"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=\/wp\/v2\/media\/415"}],"wp:attachment":[{"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=255"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=255"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cynthialawson.com\/site\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}